In the shipping business, weather forecasts have always been of paramount importance.
Yet, ever since adopting a new FP&A solution, Port Nelson in New Zealand’s Marlborough region is realizing the significant value of financial forecasting as well.
The finance team at Port Nelson now uses Adaptive Insights to manage finances and to create annual budgets and rolling quarterly forecasts that look ahead six quarters. The reports are faster and easier to prepare than previous efforts – saving up to a whopping 320 hours a quarter.
“We now have a more accurate and complete view of our business and the ability to model changes in near real-time,” said Port Nelson Finance Manager Mason Robinson. If for example a shipping line decides to pull out of the region, we can see the impact of that across our business with just the click of a button.”
A vital economic force
The financial success of Port Nelson is vital to the economic wellbeing of New Zealand’s Marlborough region, an area known for fish, fruit, forestry and wine. Nearly 3 million tons of cargo move through the 170-year-old port each year.
Efficient financial planning and expense control are essential at the port where operating costs are often fixed with both staff and equipment on standby whether one vessel is coming through or three. There can also be unexpected costs such as replacement of a crane. Any decrease in the amount of cargo handled can seriously impact the port’s financial performance.
The finance team is central to the port’s mission to extract maximum value from its assets and deliver a return to shareholders – no matter the challenging conditions. With advanced planning and analytics capabilities from Adaptive Insights, the team supports the business to proactively manage costs and make faster decisions to drive growth.
Difference makers: Modeling and scenario planning
It’s an elevated role for the finance team, which was previously constrained by an inefficient spreadsheet-based system that proved time consuming with only one key person driving the entire budgeting and forecasting process.
A new CFO and desire to partner more with the business led to the implementation of Adaptive Insights. “Our aim is to really understand the drivers of the business and help make decisions that add value to our shareholders,” Robinson said. “Streamlining the production of budgets and forecasts has helped tremendously, but it’s the modeling and scenario planning that’s made the biggest difference.”
The team can also proactively model “what if” scenarios such as a reduction in cargo as a result of damage to the region’s apple crop. The crop was at threat the past two seasons and each time the finance team was able to quickly inform the board of the potential bottom line impact.
Scenario planning also supports strategic initiatives such as the revamp of Port Nelson’s property portfolio. As it makes plans to tear down old buildings and put up new storage facilities, it can look forward 12 months to evaluate the impact on revenue and shareholder returns.
Decentralization of finance yields greater insights and results
The ability to visualise performance and model different scenarios has changed the way business managers think about finance.
The finance team is continuing to put more control in the hands of the business with team members in each division taking a greater role in budgeting and developing forecasts.
“I’ve worked at Port Nelson for 16 years so it’s been a great thing to observe the shift over the last 12 months as the business has become more engaged with budgeting and forecasting,” said
Robinson. “At the quarterly forecast meetings managers will pull their teams together to look at the numbers and there’s lively discussion about shipping lines, the weather and other factors impacting performance. They wouldn’t be having those same conversations standing around a spreadsheet.”